Voice over video

Enhance Shopify Videos with AI Voiceover

An overwhelming 91% of businesses leverage video as a powerful marketing tool in 2023. And Shopify is one of the most popular platforms for selling in the US, with data estimating that the platform’s gross merchandise volume peaked at $197.2 billion in 2022.

And why not? Shopify product videos can showcase your products in a more dynamic and immersive light allowing you to go beyond boring static images and engage your audience from the get-go. Instead of relying solely on text descriptions on product pages, customers can engage with videos that showcase your products from every angle. But it doesn’t end there.

To bring your products to life, you must add the right voiceover and help customers experience the product features in action. AI voiceover for product videos can:

  • Automate the task of adding voice narration to your videos.

  • Generate natural-sounding and high-quality voiceovers without hiring expensive voice actors or fancy equipment.

  • Help produce professional product videos at scale.

Including product videos on your Shopify store can do wonders for your conversion rates and sales a significant advantage. As per estimates, an overwhelming 91% of consumers want to see more online video content from brands. When customers can visualize how a product works and how it can solve their problems, they’ll be better primed to hit the “buy” button. 

Moreover, you can create product videos to help:

  • Build trust with your customers by showcasing authenticity and credibility.

  • Present your products transparently while demonstrating the quality and performance of the product.

  • Visually illustrate the value of your offerings and enable customers to make well-informed purchasing decisions.

  • Enhance the user experience on your Shopify store.

  • Drive more sales and boost your bottom line.

Given the 360-degree advantages of using AI voiceovers for Shopify videos, it only makes sense to learn how to create them with AI voiceovers.

This blog will help you create and edit videos and deep dive into the benefits of incorporating AI voiceovers into your Shopify product videos. From enhancing engagement to saving time and resources, we’ll learn how this powerful combination can take your e-commerce storefront to the next level. 

Table of Contents

Sound Smart (Literally): Four Benefits of AI Voiceovers in Shopify Videos


When it comes to generating Shopify video voiceoversembracing AI text to speech technology is a sound decision (pun intended). AI voiceover not only saves time and reduces costs but also offers versatility, customization, consistency, and multilingual capabilities.

Let’s dive into the broad spectrum benefits of using AI voiceovers when creating your Shopify video:

Time and Cost Efficiency

AI voiceover can streamline your production process by saving precious time and cutting costs. Unlike traditional voiceover methods that hire voice actors and schedule recording sessions, AI can generate voiceovers in just a few minutes. Creating high-quality narrations without breaking the bank has never been this easy!

Versatility and Customization

With AI voiceovers, you have multiple customization options at your fingertips. Moreover, you can fine-tune each voiceover by controlling voice elements like emphasis, pitch, speed, and pauses as desired. This versatility will help you create diverse versions of your videos that are perfectly tailored to different segments of your target audience.

Consistency and Brand Identity

AI voiceovers can impress your consumer base with consistently branded Shopify product videos. For instance, you can deliver narrations in a unified tone and style. AI-powered voices can double as an integral part of establishing your brand’s audio identity. Whether your video is whimsical or informative, a consistent voiceover can enhance brand recognition and foster a stronger connection with your audience.

Multilingual Capabilities

To connect better with customers, speaking their language is key. AI voiceover can effortlessly translate and localize your product videos in multiple languages. Whether you’re targeting new markets or connecting with existing customers worldwide, this multilingual capability gives your brand the global reach it needs. With realistic voiceovers, you can connect with different cultures, foster engagement, and expand your business reach.

The takeaway: If you want to reinforce your brand’s voice across the digital landscape and let your Shopify videos sing, leveraging AI voiceover is the first step to success.

Murf: The Creative Push Your Shopify Product Videos Need

If you are looking for best text to speech software for your Shopify videos, look no further than Murf. Here’s a lowdown of its unique features that can help add professional narrations within your Shopify videos and capture greater consumer mind share:

One-Click Access to Natural Sounding Voices and Accents

Murf offers a wide range of natural-sounding voices and accents that can breathe life into your Shopify videos. You can choose from 120+ text to speech voices in 20+ languages.

From warm and friendly to authoritative and persuasive voices, you can leverage the right emotion to connect with your target audience on a deeper, more granular level. 

Customization that Strikes the Right Chord

Murf empowers you with a suite of customization options to create product videos that stand out. You can fine-tune every aspect of your voiceover be it choosing between emphasis, pitch, speed, and pause options.

Whether you want to add a touch of excitement, convey a sense of urgency, or strike a soothing note, Murf’s customization features allow you to orchestrate the ideal audio experience within minutes.

Syncing Media for an Engaging Performance

Murf goes beyond one-dimensional voiceovers by seamlessly enabling the integration of media into your videos. You can add existing product images, embed videos, and background music that align with your narration. All you need to do is upload your creatives and sync them with the voiceover. This synchronization elevates the user experience and can add a greater layer of immersiveness within your Shopify videos.

The takeaway: With Murf as your trusted AI voiceover companion, you can create Shopify videos that deliver greater authenticity and professionalism. Easy access to customization options empowers you to create a unique audio signature. Plus, syncing media elements within the rich video format can convince your customers of the product and encourage them to shop more.

Adding Murf Voiceovers to Your Shopify Product Video: The ‘How’

Enhancing your Shopify product videos with Murf-generated voiceovers is a seamless and easy way to improve your product pages. Use these steps to add value to your video content:

Step 1: Prepare Your Video Assets 

Begin by gathering your video assets (think: product demos or ads, for instance), and ensure they meet Shopify’s recommended specifications. Ensure your video showcases your product effectively and aligns with your branding and messaging.

Step 2: Sign in to Murf and Select the Perfect Voice 

Visit Murf and sign in to your account. Browse through Murf’s massive library of natural voices and accents. Next, choose the voice that best represents your brand and resonates with your target audience. 

Step 3: Customize the Voiceover

Moving on, you’ll want to add your voiceover script by uploading an existing doc and copy-pasting your text to the editor. You can also tailor the voiceover to suit your video by leveraging Murf’s customization options. You can adjust the pitch, emphasis, speed, and pauses to match the desired tone and style.

Step 4: Add Murf Voiceover to Your Video and Enhance With Media Elements (Optional)

Once you’ve fine-tuned the voiceover, it’s time to integrate it into your Shopify product video directly. To add voiceover to your video on Murf, upload the video as a media asset and sync the voiceover to the video.

You can also enrich your video by incorporating additional media elements, such as images of the product or background music, to enhance the overall impact of your video. Ensure that these elements complement the Murf voiceover and create an engaging narrative.

However, if you wish to add captions and filters, you can use third-party video editors like Adobe Premiere Pro or iMovie. Once you are done, import your video and sync it with the Murf voiceover. 

Step 5: Preview and Download

Take a moment to preview the final video with the Murf voiceover. Pay attention to the timing, synchronization, and overall coherence of the audio and visuals. Make any necessary adjustments as needed before clicking on the download button.

Step 6: Export and Publish 

Once satisfied with the final product, you can export your video in a suitable format (e.g., MP4) with the Murf voiceover intact. Now, it’s time to upload the stunning video to your Shopify store. Consider using the video as part of product demos, ads, or promotional content to enhance customer engagement and drive conversions.

Create Shopify Video in a Jiffy

When it comes to Shopify product videos, adding AI voiceovers can add an unparalleled level of richness and create depth and complexity. With Murf, you have the power to create professional looking videos that bring your products to life.

You can not only enhance your Shopify videos with customizable realistic voices and accents but also synchronize media elements and create an immersive audio-visual experience in just a few minutes.

Overall, Murf empowers you to showcase your products authentically, maintain brand consistency, and reach a global audience a tough combination to achieve altogether.

So, why wait? Take the next step and try Murf for free today. Experience firsthand how you can improve sales by adding videos to your Shopify product pages and social media platforms and give your brand a competitive edge. 


What are the benefits of using AI voiceover technology for product videos?

AI voiceovers can enhance product videos by providing natural-sounding narrations, increasing engagement, and creating a personalized experience. Plus, it saves time, reduces costs, and offers versatile customization options. The result? Professional-quality videos in minutes. 

How does AI voiceover save time and reduce costs compared to traditional voiceover methods? 

AI voiceover can eliminate the need for hiring voice actors, scheduling recording sessions, and lengthy editing processes. It also automates the voiceover creation process and helps businesses to generate high-quality narrations quickly and at a fraction of the cost.

Are there any limitations or challenges when using AI voiceover for product videos?

While AI voiceover technology offers significant advantages for creating professional videos, certain limitations exist. AI voices may not yet match the nuanced expressiveness of human voices. Plus, pronouncing certain words or specific accents may pose challenges for AI voice algorithms. However, continuous advancements in AI technology mitigate these limitations with great efficiency.