AI Voice Agent for Travel & Hospitality
Answers guest queries, manage reservations and automate booking calls 24/7 integrated with your property management system with Murf's AI voice agents for travel agencies and the hospitality industry.
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Travel Agent
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Converts missed calls into completed hotel bookings
Trusted by 1,000+ teams across healthcare, finance, retail, education, hospitality, and other industries.
24/7
Every reservation & guest call answered
50%
More Bookings captured
99.9%
Uptime SLA
Increase direct bookings with AI voice agents for travel agencies
Reservation calls answered instantly
Automate routine front desk tasks, provide availability information, room rates without adding more staff during busy times with a first call answer to provide exceptional guest experiences. Handle inbound calls for booking changes.
Connect & Confirm bookings
Provide booking confirmations, answer additional guest inquiries and connect all hotel calls with voice AI agents. Manage third party hotel bookings and connect directly to your property management systems.
Answer concierge & guest inquiries
Provide instant answers regarding check-in and check-out times, room service, parking, pet policy, amenities, WiFi, directions and late arrivals of guests. Provide a quick, warm guest interaction instead of just a voicemail message with Murf's AI hotel calling agents.
Upsell rooms, upgrades & packages
Offer room upgrade quotations, late checkouts, or a hotel service package during a booking interaction. Set a guest journey and provide personalised recommendations so the average booking contributes more towards revenue growth.
Lower cancellations with reminder calls
Reduce wait times and hold music and provide instant answers for confirmation and pre-arrival calls. Remind guests of their stay so that fewer rooms are empty, maximising hotel bookings.
Handle Travel Agency Bookings
For travel agencies, the agent calls hotels and resorts to place and confirm reservations, so your team stops sitting on hold, especially for group bookings.
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Provide excellent in-person guest experience by handling routing front desk calls
Once a call is routed, the agent passes the summary and transcript, so a guest never repeats themselves to your team.
How Murf handles every call for your property
Warm, on-brand routing
Route each caller by what they need. The agent books the routine calls and passes complaints, VIPs, and group requests to the right person.
Persona & Tone Control
Set how the agent sounds, warm and unhurried, in a voice that fits a five-star lobby or a boutique inn, so a guest feels looked after from hello.
Works with your Stack & PMS
Connect the system you already run. The agent reads live availability and writes reservations straight into your property management system.
Context-Aware Conversations
Every answer comes from your real rates, policies, and amenities, so guests get it right the first time.
Live actions, mid-call
Book the room, take the deposit, send the confirmation, or transfer the call, all completed while you talk.
Why travel and hospitality teams choose Murf's voice AI agents
Three things make Murf a better AI voice agent for properties that run on guest experience and a full house.
A voice that won't sound like a call center
Murf runs its own speech models, so a guest hears a warm, natural voice worthy of your brand, not a phone tree. Hear it in Murf's warm, natural AI voices.
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Sub 800ms latency
Replies land fast enough that the call feels like a chat with your best front-desk agent, not a machine.
Provide guest services in 35+ languages
International guests deserve the same excellent guest experiences. With 35+ languages, the agent takes reservations and answers questions in the languages your guests speak, so a booking is never lost to a language barrier.
Enterprise-grade Security
Guests share card details and personal information when they book, so the security bar is not negotiable.
Deposits and card-on-file are processed with PCI-aware handling through your processor. Card details are never stored loose.
Encrypted in transit and at rest. Guest data is never used to train models.
SOC 2 and GDPR aligned, with two-factor sign-in, role-based permissions, and regular audits.
Murf Integrations
More Bookings with AI Voice agents for the hospitality industry
No more losing guest bookings to unanswered calls. Murf's AI voice agents pick up the first call 24/7, manage hotel bookings, reduces staff focus on looking up information. Integrate your own systems and automate common inquiries so that your staff can focus on higher value tasks generate revenue. Want to understand more on how AI powered voice agents can provide value to the hospitality industry? Want to hear it answer a reservation call for your property? Talk to us today.
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FAQs
For any further questions,
send us a message at support@murf.ai
What is an AI voice agent for travel and hospitality?
An AI voice agent for travel and hospitality is calling software that answers reservation and guest calls for hotels, resorts, and travel agencies, books straight into your PMS, answers concierge questions, and handles reminders and upsells, 24/7. It sounds like a warm front-desk agent and passes anything delicate to your team.
Does it book directly into our PMS?
Yes. It checks live availability, quotes rates, and writes reservations into systems like Oracle OPERA, Cloudbeds, and Mews, then sends the guest a confirmation.
Will it sound warm, or like a call center?
Warm. It runs on Murf's own speech models with sub-800ms replies, so a guest hears a natural voice in your brand's tone, not a robotic phone tree.
Can it answer in our guests' languages?
Yes. It takes reservations and answers questions across many languages, so an international guest is welcomed in their own language and no booking is lost to a language barrier.
Does answering calls really keep bookings off OTAs?
Yes. When a direct call goes to voicemail, many guests rebook on an online travel site, where you pay commission. Answering every call keeps the booking direct and commission-free.
Can it handle concierge and guest-service questions?
Yes. It answers the routine questions guests call about, check-in and check-out times, parking, amenities, pet policy, directions, and late arrivals, and warm-transfers anything complex to your front desk.
What happens when a guest wants a person?
It transfers them, with a summary of the call, so your team picks up exactly where the guest left off.
Does it work for multi-property groups and travel agencies?
Yes. One agent runs across an entire portfolio with per-property routing, and for travel agencies it also makes outbound calls to book hotels and resorts on a client's behalf.
How is guest and payment data protected?
Data is encrypted in transit and at rest, deposits use PCI-aware handling, and guest data is never used to train models. The platform is SOC 2 and GDPR aligned.
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